Did Chase Just Prove Programmatic Media Wrong?
JPMorgan Chase spends about $290.7 million in media, so it's not surprising that they had ads...
JPMorgan Chase spends about $290.7 million in media, so it's not surprising that they had ads...
When you don't have deep pockets, every dollar in your marketing budget counts and you need to...
It wouldn't be at all surprising if you were suffering social network fatigue. They seem to come...
It was a great idea.
Email has been around a long time, but for many people, there is still a great deal of uncertainty...
I recently purchased a pair of Snapchat Spectacles, the video-recording sunglasses, to test out....
In our last video, we discussed reach, so it only makes sense that this week we tackle frequency.
Reach is the number or percentage of people in your target audience reached by a single exposure –...
For many brands, social media marketing is becoming an increasingly forgotten element of their...