4 min read
Fall Marketing That Makes a Cozy Connection
As leaves start their annual fashion show and the air turns crisp like a perfectly baked apple crumble, businesses have a once-in-a-year chance to...
Digital
5 min read
Improving The Customer Journey with Customer Reviews
Customer satisfaction is more than just a metric—it can be a valuable marketing tool.
4 min read
Intro to Threads: The Newest Social Media Platform From Meta
Since Elon Musk purchased Twitter in October of last year, several challenges have threatened the social media network, many of those self-inflicted...
6 min read
Uncover, Examine, and Fix a Decrease in Your Website’s Organic Traffic
Organic traffic plays a crucial role in generating new leads and enhancing a brand's online presence. So it would make sense that monitoring your...
3 min read
5 Ways to Improve Your Email Open Rate
Email marketing is a challenge, especially in the face of the ongoing competition for your customers' attention from social media, messaging apps,...
3 min read
The End of Third-Party Cookies & What To Focus On Now
In January 2020, Google announced what many saw as the death of third-party cookies. Namely, that Google would stop supporting them within their...
3 min read
Instagram Is “No Longer A Photo-sharing App”
In a video posted to his personal account, Adam Mosseri, the head of Instagram, outlined their four priorities for the second half of this fiscal...
3 min read
The Impact of iOS 14 On Your Digital Marketing
With the release of iOS 14, Apple tightened its privacy practices in a way that will impact a brand's ability to run targeted digital campaigns in...
4 min read
A Guide To Using Instagram Reels In Your Marketing
To make a case for why you should consider using Reels in your marketing, it's important to begin with the fact that Facebook tried to acquire...