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Digital marketing tips, insights, and techniques from Mighty Roar. Topics include marketing strategy, inbound marketing, advertising, digital, and measurement & analytics.

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Digital (2)

How to Use TikTok in Your Marketing

In this post, we’ll break down what TikTok is, who’s using it, and what you, as a marketer, need to...

Instagram Likes Removed: 4 Tips To Use Now

A few months ago, Instagram began hiding likes in an initial test in Canada. And a few days ago,...

5 Tactics To Gain Social Media Followers

With organic reach dwindling across all social channels, especially Instagram, a common question is...

What Is Digital Marketing, Anyway?

Recently, we had an introduction call with a prospective client, and they asked us: "what is...

Internet Trends: 6 Takeaways from Mary Meeker's 2019 Report

Mary Meeker is somewhat of a legend in Silicon Valley and marketing industry circles. She is a...

How to Build and Optimize Your Google My Business Listing

Google My Business tends to fly under the radar a bit in terms of its importance in your digital...

A How-To Guide for Conversion Rate Optimization (CRO)

Optimization is frequently discussed in digital marketing because it is one of the best areas to...

How Often Should You Do A Website Redesign?

A website redesign, if done well, requires significant investments in time, effort, and attention....

Optimizing Social Strategy for Home Improvement Brands

While display ads and pre-roll video are as important as ever for home improvement brands, even the...