2 min read
How "The Fold" Has Evolved in Email Marketing
Marketing buzzwords come and go, but some stick around longer than others. One such term is ‘the fold’ in email marketing—that invisible line where...
Digital (2)
3 min read
Bounce Rates: What They Are and How to Improve Them
Bounce rate is a metric that is often discussed without much thought as to what it means to your website or what you can do about it.
4 min read
Logo with Tagline: When It Works & When It Doesn’t
Your logo is the visual essence of your brand. It's often the first thing your customers see and can significantly shape their perception of your...
4 min read
9 Cyber Monday Emails that Really Work
It's that time of year again! Black Friday and Cyber Monday are right around the corner. Businesses are trying to figure out how get the most out of...
3 min read
5 SEO Insights From Google's Helpful Content Update
Google has made several big updates to how their search algorithm works over the past two years. However, few updates have created as much panic and...
4 min read
Fall Marketing That Makes a Cozy Connection
As leaves start their annual fashion show and the air turns crisp like a perfectly baked apple crumble, businesses have a once-in-a-year chance to...
5 min read
Improving The Customer Journey with Customer Reviews
Customer satisfaction is more than just a metric—it can be a valuable marketing tool.
4 min read
Intro to Threads: The Newest Social Media Platform From Meta
Since Elon Musk purchased Twitter in October of last year, several challenges have threatened the social media network, many of those self-inflicted...
6 min read
Uncover, Examine, and Fix a Decrease in Your Website’s Organic Traffic
Organic traffic plays a crucial role in generating new leads and enhancing a brand's online presence. So it would make sense that monitoring your...