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Digital marketing tips, insights, and techniques from Mighty Roar. Topics include marketing strategy, inbound marketing, advertising, digital, and measurement & analytics.

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5 Creative Portfolio Tips to Help You Stand Out

Recently, I was invited back to participate in the creative portfolio review at the annual Adobe...

Nike Turns Lemons into Lemonade

One of the most common phrases in marketing and public relations is: "any press is good press."...

Emotional Advertising: Standing out in a Sea of Sameness

Think of an ad that has stuck with you and quickly jumps to the top of your mind. It could be an...