Christian Durrett

With over 19 years of ad agency experience and a graduate degree in copywriting, he began his career in Atlanta before moving to the West Coast. There he primarily worked on Las Vegas' "What Happens Here, Stays Here" campaign and product launches for Mazda. Eight years ago, he moved back to Atlanta to create brand work for AGCO/Challenger Tractors, Coca-Cola, and Home Depot, as well as Pergo and Daltile flooring brands. His work has appeared in top industry showcases, including Communication Arts and ONE Show.

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Optimizing Social Strategy for Home Improvement Brands

While display ads and pre-roll video are as important as ever for home improvement brands, even the least “selfie-worthy” product line needs a consistently engaging social media presence. Fortunately, both sponsored and organic posts offer a...

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home improvement marketing | value of video | digital agency | mighty roar

3 min read

Home Improvement Marketing: The Value of Video [Statistics]

DIY Home Improvement projects are more accessible than ever, and that accessibility is driven by the most significant change in consumer behavior in...

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