Blog

3 min read

Researching Next Steps After Watching Super Bowl Ads

The Super Bowl is over and whether you were happy with the outcome probably hinged on if you’re a Patriots or Rams fan, your feelings about Maroon 5, or if your $5,250,000 30-second commercial performed well.

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home improvement marketing | value of video | digital agency | mighty roar

3 min read

Home Improvement Marketing: The Value of Video [Statistics]

DIY Home Improvement projects are more accessible than ever, and that accessibility is driven by the most significant change in consumer behavior in...

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How to Calculate Customer Churn Rate | Digital Agency | Mighty Roar

2 min read

How to Calculate Customer Churn Rate

In marketing, we spend a lot of time trying to attract new customers, but it’s also important to know how many customers you may be losing. So, in...

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1 min read

Introduction to Mighty Roar Podcast

In the course of running an advertising agency, we have so many great conversations with other agency owners, chief marketing officers, and marketing...

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how to calculate the profit from your marketing promotions | digital agency | mighty roar

2 min read

How to Calculate the Profit from Your Promotions

In this post, we're gonna look at promotion profit. Many of our clients run promotions throughout the year that jumpstart sales during key periods.

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4 min read

Why Brand Marketing Is Important

The word brand is often misused in marketing. The confusion is likely tied to the fact that most “brands” didn’t start out thinking of themselves as...

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4 min read

How to Build a Go To Market Strategy

An effective go-to-market (GTM) strategy should be a subset of your overarching marketing plan. Your Go-To-Market strategy will cover some of the...

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Why PPC, SEO, and Content Strategy Must Work Together | Digital Agency | Mighty Roar

6 min read

Why PPC, SEO, and Content Strategy Must Work Together

It's common to see PPC, SEO, and Content Strategy as different projects. In fact, you most likely have different people running each internally or...

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7 min read

Best Practices for Live Streaming Video

Live streaming video is growing in popularity. Facebook, Instagram, and Twitter (and now TikTok) offer live streaming options for users and brands....

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