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What Is Native Advertising?

The term native advertising was first coined in 2011, but the practice creating ads that fit...

How to Use TikTok in Your Marketing

In this post, we’ll break down what TikTok is, who’s using it, and what you, as a marketer, need...

Instagram Likes Removed: 4 Tips To Use Now

A few months ago, Instagram began hiding likes in an initial test in Canada. And a few days ago,...

The Importance of Humility in Marketing

There are countless articles written about humility as a crucial leadership characteristic, but...

5 Tactics To Gain Social Media Followers

With organic reach dwindling across all social channels, especially Instagram, a common question...

What Should My Marketing Budget Be?

The amount a business should set aside for its marketing budget will vary based on its position...

How to Leverage Podcasting in Your Marketing

Podcasting has been around for a while, but it hit its stride as a viable channel for brands...

Brand Building with Monday Night Brewing

In this episode of the Mighty Roar Marketing Podcast, we're speaking with Jonathan Baker, CMO of...

What Is Digital Marketing, Anyway?

Recently, we had an introduction call with a prospective client, and they asked us: "what is...