5 min read
What Is Native Advertising?
The term native advertising was first coined in 2011, but the practice creating ads that fit seamlessly within the context of the channel in which they are placed is as old as advertising itself.
3 min read
How to Use TikTok in Your Marketing
In this post, we’ll break down what TikTok is, who’s using it, and what you, as a marketer, need to know.
2 min read
Instagram Likes Removed: 4 Tips To Use Now
A few months ago, Instagram began hiding likes in an initial test in Canada. And a few days ago, users in the US started to notice Instagram likes...
2 min read
The Importance of Humility in Marketing
There are countless articles written about humility as a crucial leadership characteristic, but it's also valuable in marketing. For years, we've...
4 min read
5 Tactics To Gain Social Media Followers
With organic reach dwindling across all social channels, especially Instagram, a common question is how to gain social media followers.
7 min read
What Should My Marketing Budget Be?
The amount a business should set aside for its marketing budget will vary based on its position in the market, its business goals, and the...
25 min read
How to Leverage Podcasting in Your Marketing
Podcasting has been around for a while, but it hit its stride as a viable channel for brands within the past year or so. This has prompted many...
25 min read
Brand Building with Monday Night Brewing
In this episode of the Mighty Roar Marketing Podcast, we're speaking with Jonathan Baker, CMO of Monday Night Brewing.
5 min read
What Is Digital Marketing, Anyway?
Recently, we had an introduction call with a prospective client, and they asked us: "what is digital marketing, anyway?" It’s honestly not a question...
4 min read
How to Build and Optimize Your Google My Business Listing
Google My Business tends to fly under the radar a bit in terms of its importance in your digital strategy. However, whether you're a small brand or a...