3 min read
Email marketing is a challenge, especially in the face of the ongoing competition for your customers' attention from social media, messaging apps, etc. Even if you have amazing email content, your email marketing campaigns are only effective if they...
4 min read
Just when marketers were getting used to the new reality of Apple’s privacy protections and their impact on Facebook and Instagram advertising, here...
3 min read
In a video posted to his personal account, Adam Mosseri, the head of Instagram, outlined their four priorities for the second half of this fiscal...
1 min read
As we close the books on a bizarre year, we're incredibly grateful for our fantastic team and clients that enabled our success – regardless of what...
4 min read
To make a case for why you should consider using Reels in your marketing, it's important to begin with the fact that Facebook tried to acquire...
5 min read
Instagram Hashtags may not seem strategic, but they are among the most critical aspects of your Instagram posts when trying to expand your organic...
4 min read
It's become a cliche, but yeah, these are unprecedented times. At least politically, economically, socially, and "pandemic-ly," to name a few.
3 min read
The first step to creating effective marketing is to identify what your objectives are. It may seem simple, but as the world becomes more digitally...
23 min read
Lately, you've probably noticed a significant increase in people "going live" across all social channels due to COVID-19. And while live-streaming is...
3 min read
You may remember how Facebook, in particular, got in trouble a few years ago for not being fully transparent about who was actually behind some of...
